Chief Financial Officer
Prokeep
About Us
Prokeep is a cutting-edge communication and commerce platform on a mission to empower distributors to win.
Trusted by over 1,000 distributors and 40,000 users, Prokeep makes it easy for over 3 million contractors, technicians, plumbers, electricians, mechanics, and other skilled professionals to order parts, troubleshoot issues, and generally, get what they need and get on with their day.
We serve the $100+ billion distributor market, enabling them to build stronger relationships, drive demand, and positively impact the communities they serve. By enhancing customer experiences and streamlining communication, we’re not just solving problems—we’re transforming industries and building stronger connections across the supply chain.
Having recently secured a $25M Series A investment, we’re poised for rapid growth and innovation. If you're passionate about tackling complex challenges in a collaborative, fast-paced environment while contributing to an often-overlooked yet vital sector of the economy, we’d love to have you on board.
Let’s shape the future together—one connection at a time!
Prokeep Values
Build Together. – Collaboration, camaraderie, and customer-focus are core to how we collectively work and win.
Own It. – Persistence and personal growth drive the results - and the rewards! - that we can all enjoy.
Be Humble. Be Human. – Respect and authenticity allow us to build meaningful and lasting relationships.
Have Fun! – Positivity, perseverance, and a bit of laughter all allow us to make an impact while enjoying the rollercoaster!
Your Mission
Prokeep is seeking a hands-on CFO who will serve as both a player-coach and a strategic thought partner to the CEO and Prokeep’s leadership. In this role, you’ll bring a mix of strategic vision and tactical execution to shape Prokeep’s finance organization, especially as we scale. With strong experience in B2B SaaS, you’ll build and analyze financial models, generate insights, and communicate financial performance to both our sales leaders and the board, ensuring data-driven decisions that fuel growth.
As an exceptional communicator, you will have the skill to translate detailed financials into actionable insights for operational leaders while maintaining an independent, board-level view of Prokeep’s financial direction. You’ll help predict where the business is headed, identify variances, and articulate the reasons behind the numbers. Experience in SaaS finance and operations is essential, especially in supporting GTM (go-to-market) teams and advising on strategic investment.
This role will report directly to the CEO and includes developing the finance organization, overseeing FP&A and strategic finance, implementing scalable financial systems, and supporting rapid revenue and team growth.
Primary Responsibilities
- Act as a Player-Coach, rolling up your sleeves to build financial models, run analyses, and create performance scoreboards while scaling the finance team.
- Ensure timely financial reporting (e.g. preparing monthly, quarterly, and annual financial statements), forecasts, annual and quarterly planning, budgeting, financial analysis, growth options analysis, cash management, and procurement
- Own Cap Table management and pro forma equity modeling
- Lead annual and quarterly planning discussions, with the ability to tie business initiatives and goals to the financial plan
- Build and maintain a detailed financial model used to forecast future performance, report budget to actuals, and manage the capital needs of the business
- Create KPI dashboards to track business progress and provide clarity to stakeholders on financial outcomes and trends.
- Analyze the company's financial results - profits, trends, costs and compliance with budgets. Issue regular status and ad hoc reports to senior management
- Partner with the CEO and other senior leaders to drive strong financial decision making around cost and growth
- Drive decisions around product pricing with associated scenario modeling
- Provide strategic guidance around capital financing options to support company growth needs, lead the creation of materials for future fundraising processes
- Lead process to create Board materials and investor updates
- Develop integrated and scalable financial systems that provide highly predictable and understandable financial results
- Build and manage a high functioning team that enables the company to scale
- Oversee financial operations such as payroll, subscription/billing, AR, AP, vendor oversight/pricing negotiations, etc
Qualifications
- 10+ years of experience in finance, with increasing levels of responsibility
- 5+ years of experience in a senior finance role at a fast paced SaaS organization
- Has led venture capital financing rounds and a company exit via acquisition or IPO
- Has worked directly with board of directors that includes institutional investors
- Proven success developing robust financial reporting processes, financial controls, and insightful KPI dashboards necessary for a fast-moving, high growth SaaS company
- High attention to detail with a process-oriented mindset and an ability to thrive in a hands-on environment.
- Willingness to travel monthly to our New Orleans headquarters
Why Prokeep?
At Prokeep, we offer a dynamic, passionate, and collaborative work environment where innovation thrives. Here’s what you can expect:
- Competitive Compensation: Reflecting your expertise and impact.
- Equity Package: Your success is our success—share in the growth you’ll help create.
- Comprehensive Benefits: Health, dental, vision, life, short & long-term disability, 401(k), and employee assistance program (EAP).
- Flexible PTO: Recharge and refocus with the flexibility to manage your time with no preset limits
- Remote & Hybrid Work: Work from home from any US location, or hybrid from one of our offices in New Orleans or Atlanta
- Continuous Growth: Yearly education stipend to support your professional development.